Mavenip
Mavenip
Appspring developed a corporate WordPress portal for an intellectual property law firm, integrating HubSpot CRM for automated lead capture and nurturing, with practice area landing pages and a secure PDF repository for legal documents.
Starting situation
This section describes the situation before the engagement, so prospective clients can determine whether it corresponds to their current position.
The firm lacks a structured digital channel for practice areas.
Lead inquiries arrive without systematic follow-up.
Legal documents require controlled, secure access.
Search visibility needs foundational optimization.
Work performed
Each item below states what was delivered and the operational reason for that decision.
Corporate portal with practice landing pages
Built structured service pages with contact forms and information architecture for IP matters.
HubSpot automation and secure repository
Configured lead-nurturing workflows, contact capture, and a secured PDF repository with Yoast SEO foundations.
Technologies and stack
Engagement summary
- Period
- 2021 – 2022
- Model
- Dedicated project team
- Channel
- Direct engagement
- Category
- Legal / Intellectual Property Portal
Result
The firm operates a coherent acquisition and document management channel through 2022.
Discuss a similar requirement
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